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ECOMMERCE MANAGER - US Fashion Brand US market (Lai Chi Kok)

JPC TEXSON LTD • Full Time • Lai Chi Kok, Hong Kong, HK • 1d ago

E-COMMERCE MANAGER – US WOMEN’S FASHION BRANDS

Lead the online growth of two women’s fashion brands for the US market
Reports to: Head of Marketing, New York headquarters
Industry: Ladies’ fashion / apparel / e-commerce

COMPANY OVERVIEW

We are a US-based apparel company specializing in ladies’ fashion for the US market.
Our business covers both private-label and branded apparel segments.
Our private-label business designs and supplies exclusive collections for leading retail customers.
Our branded business focuses on the development and distribution of owned and licensed fashion brands.
With integrated capabilities in design, sourcing, manufacturing and distribution, we serve major department stores, specialty retailers, off-price and big-box chains, and e-commerce platforms.
We also operate more than 100 retail stores across the United States.
Our Hong Kong office is a strategic hub for regional sourcing, product development, supply-chain management across the Asia-Pacific region, as well as US marketing, branding and e-commerce activities.
We are seeking an experienced e-Commerce Professional to lead the day-to-day operations and strategic growth of the e-commerce businesses for two women’s fashion brands.

ROLE MISSION

Lead the e-commerce businesses for two women’s fashion brands to drive online revenue, profitability and sustainable growth.
Deliver seamless, engaging and customer-focused online shopping experiences while strengthening brand presence in the US market.

ROLE SUMMARY

Report to the Head of Marketing, who is based at the New York headquarters.
The Ecommerce Manager will lead the daily operations, strategic development and performance of the e-commerce business for two women’s fashion brands.
The role is responsible for website performance, product assortment, pricing, promotions, digital marketing, customer experience and cross-functional collaboration.
The successful candidate will work closely with Marketing, Merchandising, Logistics and external service providers to drive online sales and improve overall e-commerce performance.

JOB DESCRIPTION

Manage overall e-commerce operations for two women’s fashion brands, including product assortment, pricing, promotions and online merchandising.
Develop and implement e-commerce strategies to maximize sales, profitability and achievement of budget objectives.
Analyze website performance, sales data, customer behaviour and customer feedback to identify growth opportunities and areas for improvement.
Optimize website content, product presentation, user journey and conversion performance.
Coordinate with Marketing, Merchandising, Logistics and other internal teams to ensure effective execution of e-commerce initiatives.
Oversee digital marketing campaigns, including email marketing, social media and search engine optimization (SEO), to increase brand awareness and drive website traffic.
Manage relationships with third-party vendors, agencies and service providers to strengthen e-commerce capabilities.
Lead, mentor and manage the performance of the e-commerce team.
Monitor industry trends, consumer behaviour and emerging e-commerce technologies to drive innovation and continuous improvement.
Develop and manage budgets for e-commerce initiatives.
Prepare regular reports on e-commerce performance, sales results and progress against business targets.

IDEAL CANDIDATES

Bachelor’s degree in Business, Marketing, E-commerce or a related discipline.
Minimum 5 years of experience in e-commerce management, preferably in the retail or fashion industry.
Proven track record in driving online sales, improving website performance and growing e-commerce businesses.
Experience in fashion brands is a must.
Experience in the US market is highly preferred.
Strong understanding of e-commerce platforms, digital marketing strategies, SEO, email marketing and analytics tools.
Excellent analytical skills, with the ability to interpret data and turn insights into practical actions.
Strong leadership, team-management and project-management skills.
Excellent communication, interpersonal and stakeholder-management skills.
Able to work in a fast-paced environment and adapt to changing business needs.

TO APPLY for this job or similar jobs :

For secure and confidential job application, please click the below link to get our email address.

http://jpc.hk/confidential_apply.htm

JPC Recruiting Services was established in 1990 and is a Hong Kong–based recruitment firm providing general recruitment and executive search services.
JPC Recruiting Services 於 1990 年成立，是一家總部設於香港的專業招聘公司，提供招聘及獵頭服務。

All personal data collected from job applicants will be used strictly for recruitment purposes only. Your privacy is fully protected, and your personal information will not be disclosed, leased, or sold to any third party.
本公司所收集的求職者個人資料僅作招聘用途。閣下的私隱將獲得嚴格保障，個人資料絕不會被披露、出租或出售予任何第三方。

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