Senior Manager, Product Proposition and Marketing - Hang Seng Insurance - Hang Seng Bank (HK)

Public Relations / Marketing / Media • Full Time • Mong Kok, Hong Kong, HK • 2d ago

Some careers have more impact than others.

If you’re looking for a career where you can make a real impression, join Hang Seng and discover how valued you’ll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, Hang Seng offers opportunities, support and rewards that will take you further.

Insurance
Hang Seng Bank was one of Hong Kong's bancassurance pioneers with insurance business footprint started since 1965. Over the years, Hang Seng Bank has been committed to serve its customers by providing full spectrum of insurance products including Life Insurance manufacturing, distribution of General Insurance and Medical products, and MPF business.

Insurance is a fast-growing business and is one of the key drivers of Hang Seng Bank. As a well-established insurance entity, we take care of every need of our customers with an optimized service excellence through the Bank’s retail and commercial network, with a dedicated team of professionals in place.

We are currently seeking a high caliber professional to join the Life Product Department as Senior Manager, Product Proposition and Marketing.

Lead to develop the overall product proposition from customer needs, its core benefit and payoff with its clear differentiation.
ake full ownership in all insurance product marketing initiatives including but not limited to new product launches and product revamps, development of product collateral, translation and layout of product selling guide, portfolio factsheets and relevant regulatory disclosures to customers.
Establish good control framework and workflow to ensure compliance with all respective IA and HKMA requirements while adhering to best practices within the Bank.
Take full ownership of the product content scope in the public website. Collaborate directly with the Digital Team on product content and relevant internal sales platform, to ensure compliance with all regulatory disclosures, including dividend ratios, etc.
Work collaboratively internally with key stakeholders (including Distribution, Product Development, Bank Marketing, Legal and Compliance of respective sales channels, Finance, Actuarial teams) to manage smooth execution of initiatives in product marketing and Insurance proposition and distribution strategies.
Lead and manage relevant regulatory and internal audit on product marketing.
Lead and collaborate with HSIC Distribution Department to manage the product marketing budget, support marketing budget management, including vendor management, procurement, vendor payments, and cross-department transfers and product marketing budget plan approvals.
Be the project lead in Life Product Department to lead HSIC initiatives.
Lead ad-hoc projects and initiatives as assigned with alignment of HASE, Group Insurance and HSIC direction.

Qualifications

University degree in Business Administration, Marketing, Economics or related disciplines
Minimum 10 years of working experience with exposure to insurance industry, bancassurance experience will be an advantage
Experiences in team and project management
Great sense of ownership, able to work diligently and have a positive mindset
Strong insurance product knowledge
Experience in managing risk-control stakeholders is highly preferred
Strong problem solving and communication skills
Self-motivated and able to work independently
Proficiency in both English and Chinese

You’ll achieve more when you join Hang Seng Bank Limited.

www.hangseng.com/careers

https://www.linkedin.com/company/hang-seng-bank

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Issued by Hang Seng Bank Limited

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