Jobs Search

MARKETING MANAGER - food brand owner & distributor (Quarry Bay/5 days work)

JPC TEXSON LTD • Full Time • Quarry Bay, Hong Kong, HK • 1d ago

Company Overview

We are a food brand owner with a strong track record in sourcing, manufacturing, marketing and distributing a wide range of food products, including food raw materials, food ingredients, and finished food products
Our primary markets are Hong Kong and China, where we have built extensive distribution networks across supermarket chains, convenience store chains, F&B groups, restaurants, hotels, catering companies and other trade channels
The company operates an ISO accredited food manufacturing facility in China to support production capacity and supply reliability, and continues to expand its presence across local and regional markets

Role Mission

To drive brand growth and market expansion through integrated online and offline marketing strategies that strengthen our position as a trusted food brand in Hong Kong and China, while building strong relationships across all trade channels and enhancing customer loyalty through digital innovation and traditional marketing excellence.

Role Summary

You will lead our integrated online and offline marketing strategy and execution across all product categories
This is a key leadership role for a strategic thinker who is passionate about the food industry and has a proven track record of building successful brands in the FMCG/food sector with strong digital marketing expertise
The ideal candidate will develop and implement comprehensive marketing plans spanning both digital and traditional channels, manage brand positioning, and drive sales growth across our diverse customer base in Hong Kong and China

Job Description

Develop and implement comprehensive integrated online and offline marketing strategies to drive brand awareness, market share, and sales growth across all product categories in Hong Kong and China markets
Lead digital marketing strategy including social media, e-commerce, search engine marketing (SEM/SEO), content marketing, and influencer partnerships
Manage marketing budget and allocate resources effectively across digital channels (social media, e-commerce platforms, online advertising) and traditional channels (TV, print, outdoor, trade marketing)
Lead brand positioning, messaging, and creative development for food raw materials, food ingredients, finished food products
Collaborate with sales teams to develop trade marketing initiatives and support supermarket chains, convenience stores, F&B groups, restaurants, and hotels in Hong Kong and China
Plan and execute promotional campaigns, product launches, and in-store activations to drive customer engagement
Develop content for marketing materials, including packaging, catalogs, brochures, digital assets, and social media
Conduct market research and competitor analysis to identify trends, opportunities, and consumer insights in the food and FMCG sector
Manage relationships with digital marketing agencies, media partners, and creative vendors
Monitor marketing performance metrics and prepare regular reports on campaign effectiveness, ROI, and brand health across digital and traditional channels
Lead and mentor a small marketing team including designers
Coordinate with the manufacturing facility in Guangdong on new product development and production planning
Represent the company at industry events, trade shows, and customer meetings in Hong Kong and China

Ideal Candidates

Bachelor's degree in Marketing, Business Administration, or related field
Minimum 5-7 years of marketing experience, preferably in FMCG/food industry with strong digital marketing expertise
Proven track record of successful brand management and marketing campaign execution across both online and offline channels
Strong understanding of Hong Kong and China food retail market, including supermarket, convenience store, and e-commerce channels
Experience working with F&B clients, restaurants, hotels, and catering companies
Excellent analytical skills with ability to interpret market data and consumer insights
Good communications in English & Chinese
Proficiency in Microsoft Office and digital marketing tools (social media management, Google Analytics, SEO/SEM, e-commerce platforms)
Strong digital marketing and e-commerce experience (social media, online advertising, content marketing, influencer marketing)
Advantageous : B2B and trade marketing experience
Strategic mindset with strong execution skills in both digital and traditional marketing

Terms & Benefits

5 days work
Annual leave
Birthday leave
Medical insurance

TO APPLY for this job or similar jobs :

For secure and confidential job application, please click the below link to get our email address.

http://jpc.hk/confidential_apply.htm

JPC Recruiting Services was established in 1990 and is a Hong Kong–based recruitment firm providing general recruitment and executive search services.
JPC Recruiting Services 於 1990 年成立，是一家總部設於香港的專業招聘公司，提供招聘及獵頭服務。

All personal data collected from job applicants will be used strictly for recruitment purposes only. Your privacy is fully protected, and your personal information will not be disclosed, leased, or sold to any third party.
本公司所收集的求職者個人資料僅作招聘用途。閣下的私隱將獲得嚴格保障，個人資料絕不會被披露、出租或出售予任何第三方。

Similar Jobs

侍應生(空缺號碼: 51954)

Hotel / Catering / Club • Full Time • Quarry Bay, Hong Kong, HK • 2w ago

Hotel / Catering / Club Full Time

職務範圍於台式菜館為客人點餐；服務顧客；結帳及操作收銀機；擺設及收拾餐桌。需輪班工作，每週工作6天，每天工作9小時 ⚫ 07:00 – 17:00（包括用膳／休息時間1小時）或 ⚫ 10:00 – 20:00（包括用膳／休息時間1小時）或 ⚫ 12:00 – 22:00...

2w ago

Apply

派遞專員 Courier

高柏(亞洲)資產管理有限公司 • Full Time • Quarry Bay, Hong Kong, HK • 1d ago

Logistics / Transportation Full Time

派遞文件初中或以上學歷底薪 + 業績獎金 + 多項津貼工作職責代表客戶外出，上門派發信件職位要求初中或以上學歷 1年工作經驗，行業不限靈活積極，誠實及富責任感良好應變能力、願意配合團隊薪金福利固定底薪 + 業績獎金 + 多項...

1d ago

Apply

派遞專員 Courier

高柏(亞洲)資產管理有限公司 • Full Time • Quarry Bay, Hong Kong, HK • 1d ago

Banking / Finance Full Time Logistics Transportation

1d ago

Apply

(Senior) Commercial Finance Analyst

7-Eleven • Full Time • Quarry Bay, Hong Kong, HK • 1d ago

Accounting / Audit Full Time

Is this your next challenge Commercial Finance? Reporting to the Commercial Finance manager, your responsibility will be to provide financial analytics, commercial and strategic support to the Commercial Directors, provi...

1d ago

Apply

TTPS ( 高端人才通行證計劃) / QMAS (優秀人才入境計劃) Wealth Management Manager (Monthly Income from HK$30k - HK$80k)

HK Apex Financial Planning Company • Full Time • Quarry Bay, Hong Kong, HK • HK$ 30,000 - HK$ 80,000 / month • 2d ago

Banking / Finance Full Time

Job Descriptions: 1. Market and Develop Professional Financial Services Provision to Clients Wealth Management & Portfolio Advices Global Asset Allocation Investment Planning Retirement Planning Risk Management Plann...

2d ago

Apply

Sales Manager / Business Development 業務拓展

Gold Partners (Asia) Asset Management Company Limited • Full Time • Quarry Bay, Hong Kong, HK • 2d ago

Executive / Personal Assistant / Customer Service Full Time

Accounts management & sales activities DSE or above with 2-3 years experience Bank Holiday, Performance Bonus About the role We are seeking a motivated Sales Manager to join the dynamic team at Gold Partners (Asia) A...

2d ago

Apply

帳戶聯絡專員 Customer Account Service Representative (無需cold call)

高柏(亞洲)資產管理有限公司 • Full Time • Quarry Bay, Hong Kong, HK • 2d ago

Banking / Finance Full Time Customer Service

協助各大銀行/保險公司/電訊公司處理逾期賬戶提醒工作中五或以上學歷， 1年或以上工作經驗底薪 + 業績佣金 + 多項津貼工作職責協助各大銀行/保險公司/電訊公司處理逾期帳戶提醒工作職位要求中五或以上學歷， 1年或以上工作經驗，...

2d ago

Apply

Litigation Paralegal

Michael Page • Full Time • Quarry Bay, Hong Kong, HK • 2d ago

Professional Services Full Time

This is an exciting opportunity for a Paralegal to join a leading Commercial Litigation and Disputes practice in Hong Kong. Client Details Our client is a large, UK headquartered law firm, with a strong practice in the L...

2d ago

Apply

派遞專員 Courier

高柏(亞洲)資產管理有限公司 • Full Time • Quarry Bay, Hong Kong, HK • 3d ago

Logistics / Transportation Full Time Logistics Transportation

3d ago

Apply

Company Secretarial Assistant

Kerry Properties Limited • Full Time • Quarry Bay, Hong Kong, HK • 3d ago

Professional Services Full Time

Top-tier property developer Promising career path Competitive compensation package Responsibilities: Assist in performing general company secretarial and administrative duties. Maintain corporate records, filing document...

3d ago

Apply