Brand Manager / Assistant Brand Manager - Wine Division

Public Relations / Marketing / Media • Full Time • Kwai Hing, Hong Kong, HK • 21h ago

WSET Level 2 or above is an added value
Degree in Marketing or Business Related
3 years or above in Marketing

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.

Responsibilities:

Prepare strategic marketing plans for core brands and sales plans for boutique & premium brands
Develop and manage marketing budget including forecast, marketing/promotion activity, A&P budget, depletion, shipment and inventory controls
Develop and monitor promotion activities for a designated channel (either on-trade or off-trade)
Develop and recommend brand positioning, distribution, marketing and pricing strategy to optimize the brand exposure and commercial benefits
Achieve satisfactory profit/loss ratio and market share related to current industry and economic trends
Ensure effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets
Serve as liaison between the principals and the sales team on ongoing promotional campaigns
Oversee and evaluates market research and adjusts marketing strategy under the changing market and competitive conditions

Requirements:

University degree or equivalent – major in marketing and business is preferred
3 years or above in marketing, sales or operations experience related to branded or luxurious products
Strong interest and passion in wine is a must. WSET Level 2 or above is an added value
Good communication and interpersonal skills, with ability to work effectively with colleagues in other functions and cultures
Excellent creative/conceptual abilities
Analytical and logical thinker
Able to meet short deadlines in a demanding environment
A team player
Commercially sensible with good negotiation skills
Fluent in written and spoken English, Cantonese and Mandarin
Computer proficiency in Microsoft Office, Word, Excel, and PowerPoint is essential

We offer an attractive remuneration package and promising career prospects, including a 5-day work week and medical insurance. Interested parties, please forward your full resume with expected salary to Apply Now.

All data collected will be used solely for recruitment purposes.

Website: http://www.telford.com.hk/

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