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TOY PACKAGING DESIGNER - European Toy Brand owner, trading & sourcing office (TST East)

JPC TEXSON LTD • Full Time • Tsim Sha Tsui, Hong Kong, HK • 1d ago

COMPANY OVERVIEW

We are a leading European toy group with more than 40 years of history and a strong global presence.
We design, develop, manufacture and market a wide range of toys for children of all ages, including toy vehicles, dolls, baby toys, playhouses, wooden toys, model cars, games and licensed entertainment products.
Our Hong Kong office is both the Asia Pacific sourcing hub and an important regional design and business centre. We work closely with our European head office, global brand teams, factories and licensing partners to create innovative, high-quality toys for markets worldwide.
With a portfolio of well-known brands and partnerships with major entertainment licensors, we create toys that are creative, safe and commercially appealing.

ROLE MISSION

To create attractive, brand-consistent packaging and visual materials that make our toys stand out on the shelf and appeal to consumers, while meeting safety, legal and production requirements for global markets.

ROLE SUMMARY

This role manages the complete packaging design process, from initial concept and structural design through to final print-ready artwork.
You will design colour boxes, window boxes, blister cards and display structures for a wide range of toy products. You will also support e-commerce and marketing visuals.
You will work closely with Product Designers, Merchandisers and overseas Brand and Project Management teams to turn product ideas into attractive, production-ready packaging.

KEY RESPONSIBILITIES

Design brand-consistent toy packaging, including colour boxes, window boxes, blister cards and counter/display structures.
Create and amend accurate packaging die-lines and structural concepts. Develop creative, child-friendly packaging features.
Design custom logos, character graphics, decorative elements and labels to support product stories and brand identity.
Prepare clear, easy-to-understand and safety-compliant instruction manuals and leaflets.
Prepare final print-ready artwork, paying close attention to colour management, bleeds, trapping and colour separation for different printing methods.
Review colour proofs and carry out final quality checks on packaging materials before mass production.
Work with cross-functional teams to apply global entertainment property style guides and licensing requirements to attractive, on-brand packaging.
Carry out basic product photography, photo retouching and simple 3D renderings to support packaging and marketing needs.
Create visual materials for e-commerce product listings, web banners and social media when required.
Report to the Design Manager and work within a design team of around 10 members.

IDEAL CANDIDATE

Tertiary education in Graphic Design, Packaging Design, Visual Communication or a related field.
At least 5 years of graphic design experience. Experience in toys, entertainment products or FMCG is highly preferred.
Advanced skills in Adobe Creative Suite, including Illustrator, Photoshop and InDesign.
Strong knowledge of CMYK colour, typography, paper materials and complex structural packaging.
Toy packaging experience is essential. Experience with toy vehicles or model cars is an advantage.
Knowledge of 3D rendering software, such as KeyShot, Rhino or Blender, is a strong advantage.
Able to design packaging that inspires children while remaining attractive to parents and retailers.
Good communication skills in English. Cantonese and/or Mandarin is an advantage.

TERMS & BENEFITS

5-day work week
13th-month salary plus performance bonus
14 days annual leave
Birthday leave
Medical and dental insurance

TO APPLY for this job or similar jobs :

For secure and confidential job application, please click the below link to get our email address.

http://jpc.hk/confidential_apply.htm

JPC Recruiting Services was established in 1990 and is a Hong Kong–based recruitment firm providing general recruitment and executive search services.
JPC Recruiting Services 於 1990 年成立，是一家總部設於香港的專業招聘公司，提供招聘及獵頭服務。

All personal data collected from job applicants will be used strictly for recruitment purposes only. Your privacy is fully protected, and your personal information will not be disclosed, leased, or sold to any third party.
本公司所收集的求職者個人資料僅作招聘用途。閣下的私隱將獲得嚴格保障，個人資料絕不會被披露、出租或出售予任何第三方。

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