Marketing Executive / Senior Executive - Digital & Social media - Business & Event Management

Public Relations / Marketing / Media • Full Time • North Point, Hong Kong, HK • 15h ago

Responsibilities

Social Media & Content Creation

Develop and implement comprehensive social media strategies across Hong Kong and Mainland China platforms to enhance brand awareness and engagement.

Monitor and analyse social media performance and paid campaign to optimise content effectiveness and advertising ROI.

Event management and Campaign Planning

Support the planning, execution, and evaluation of promotional campaigns across multiple channels

Manage events and implement event plans and concepts

Conceptualise and develop creative ideas that align with campaign goals and brand positioning.

Build and nurture relationships with key influencers, partners, and clients to expand brand reach and drive business opportunities.

AI & Innovation

Stay abreast of industry trends, emerging AI tools, and new marketing technologies to enhance campaign efficiency and creativity.

Perform ad hoc assignments and contribute to special marketing projects as required.

Requirements

Bachelor’s degree or above in Marketing, Communications, or a related discipline.

Minimum 1 year of solid experience in digital marketing and event management; experience in the education sector is highly preferred.

Excellent command of written and spoken English and Chinese (including Putonghua).

Proficient in digital and creative tools such as Canva, CapCut, Filmora, or equivalent.

Familiarity with Mainland China social media platforms (e.g. Xiaohongshu, TikTok, WeChat) is an advantage.

A proactive, organised team player with strong communication and interpersonal skills.

Able to thrive in a fast-paced environment and manage multiple priorities under tight deadlines.

Interested parties please send full resume, expected salary and date of availability to the Human Resources Director, at Unit 2503-05, 25/F, 148 Electric Road, North Point, Hong Kong, or by email to [our mailbox through CTgoodjobs Apply Now]

(all data collected will be for recruitment purpose only)

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