
In Hong Kong's evolving job market, understanding what drives employee engagement is crucial for HR professionals across industries like finance, tech, and hospitality.
A recent survey of 2,599 professionals and job seekers reveals shifting priorities that can guide talent retention strategies. Work-life balance has emerged as the top factor influencing job choices, overtaking salary and benefits, with employees experiencing poor balance 12% more likely to leave due to burnout.
Generational differences highlight tailored approaches:
- Gen Z values meaningful culture and leadership (38% cite it as a key motivator), seeking inclusive and inspiring environments.
- Millennials, juggling career and family, prioritize better compensation and advancement to combat frustrations from imbalance (36% considering departure).
- Gen X demands clarity and stability, with 29% intolerant of vague expectations and lower AI adoption (only 20% frequent users).
AI is viewed positively as an efficiency booster, not a threat, but workers expect training in areas like prompt writing and ethical use to enhance skills.
Recommendations for engagement include flexible hours, remote options, generational-specific perks, and AI upskilling to foster productivity and loyalty.
By focusing on supportive cultures and open communication, businesses can improve retention in a competitive landscape.
Source - Lazybird